D8 Leadership
Summit
At a Glance
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Competition
The D8 CupA two-boat fishing contest — Serenity vs. Gilly — run down the western shore of San Juan Island. Scored, calcutta'd, and settled at dinner. |
The Real Agenda
Leadership TrackOne sharp question set aside each day for the leadership team and advisors — vision, strategy, people, and what year two demands of us. |
Basecamp
Henry IslandThe SYC outstation near Roche Harbor is home for three nights. Serenity holds the dock; firepits, whiskey and cigars, and poker hold the evenings. |
Day by Day
Thu 20 Aug |
Muster & DepartureMorningAll hands aboard Serenity at the Hotel Bellwether dock, Bellingham — by noon, no exceptions.
AfternoonCast off for Friday Harbor. Overnight at the SYC Friday Harbor outstation.
EveningDinner in town, then the opening “board meeting.” Shawn & Simon arrive tonight aboard Gilly.
Agenda Item · Day One
Destination
“If we're wildly successful three years out, what's true that isn't true today?” — everyone answers solo first, then we compare.
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Fri 21 Aug |
The Western Shore Run — & The D8 CupMorningBreakfast aboard, then both boats run the west side of San Juan Island toward Henry Island.
On WaterSalmon on the troll, orca watch in Haro Strait, and the inaugural D8 Cup — Serenity vs. Gilly.
EveningBase up at the Henry Island outstation. Fresh-catch dinner at camp. Firepit, whiskey and cigars, poker.
Agenda Item · Day Two
Vision & Strategic Intent
“What game are we playing, and what's our unfair way of winning it?” — wedge vs. platform, said in one sentence the whole team can repeat.
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Sat 22 Aug |
Henry Island OperationsDayFishing, shrimp pots, and island exploring out of basecamp.
EveningDinner at McMillin's in Roche Harbor — prime rib and Northwest fine dining on the water. Back to camp for firepit, whiskey and cigars, poker.
Agenda Item · Day Three
Strategy → Execution
The two or three bets for the next twelve months — and what we explicitly won't do. Plus the move from 20 to 50: decision rights, ownership, where we're still single-threaded.
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Sun 23 Aug |
Catch, Cove & CampDayMore fishing, shrimp pots, and exploring. Oyster lunch at Westcott Bay (tender in — small dock).
EveningDinner at the outstation, on the day's catch. Firepit, whiskey and cigars, poker — and the dark-sky night.
Agenda Item · Day Four
People, Culture & Leadership
The behaviors we won't let dilute as we hire, an honest key-person read, and how each leader's own job has to change now that they can't be in every room.
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Mon 24 Aug |
Cruise HomeMorningBreakfast aboard, then the cruise back to Bellingham.
ArrivalDock at the Hotel Bellwether, early afternoon.
Agenda Item · Day Five
Commitments & Cadence
Each leader names the one or two things they own coming out of this. We write down the decisions we actually made — and set the rhythm so they don't evaporate.
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The D8 Cup
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The Stakes
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Awards & Recognition
Chairman's Award for Operational Excellence The quietly competent angler — the one who just produces. |
Most Promising Pipeline Biggest talk, emptiest creel. Forward-looking statements only. |
Material Adverse Event The weekend's finest mishap. Disclosed in full. |
Going Concern Outlasted the whiskey and still made breakfast. |
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Challenge Coins A custom D8 Summit coin for every attendee — the keepsake that outlasts the trip. |
Coin Check
At the firepit, any man may call a coin check. No coin on you — you buy the round. Carry it. |
Traditions & Standing Bits
Thursday Night
The Opening Board MeetingOne-page agenda, a gavel, mock minutes, and absurd officer appointments: Treasurer holds the calcutta, Sergeant-at-Arms runs the firepit, Investor Relations owns the recap. Ten minutes, hard stop. |
Firepit
Whiskey Due DiligenceEveryone brings a bottle. One night, a blind flight — ranked, scored, and a house pour crowned. Cigars pair naturally. Findings are non-binding. |
The Artifact
The Shareholder LetterA drone over the two-boat run — orca and a race make genuinely great footage. A produced recap reel and a deadpan one-page “annual report” land a week after we're home. |
Opt-In
Cold Plunge & Dark-Sky NightA bracing plunge off the boat in a quiet cove — coin or bar credit for the brave. And one night at Henry Island we kill the lights and let the sky do the work. |
The Leadership Track
- Thursday — Destination. Where we're actually trying to go, surfaced before we argue tactics.
- Friday — Vision & Strategic Intent. The one game we're playing and our unfair edge, in a single sentence.
- Saturday — Strategy to Execution. The year's two or three bets, what we won't do, and building for 20→50.
- Sunday — People, Culture & Leadership. What we protect, where we're exposed, and how each of us leads differently now.
- Monday — Commitments & Cadence. Owners, decisions on paper, and the rhythm that keeps it alive.
House rules: one sharp question per session, about an hour, hard stop. One person facilitates, one quietly captures — and that capture becomes the shareholder letter. Customers and investors stay in the room as a reality-check lens, not a separate meeting.
Arrive with one written answer to Friday's question: what game are we playing, and what's our unfair way of winning it? A sentence or two. That's it.
Vessels & Standing Orders
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The Fleet
Serenity Mothership and basecamp. Carries the group, holds the dock at the Henry Island outstation. Gilly Shawn Gilfedder & Simon. Primary fishing operations and the other half of the D8 Cup. The Tender 11′, five aboard. Shuttle duty, shore runs, and the Westcott oyster landing. |
Standing Orders — Pack This
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Still To Confirm
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Book Early
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How the Calcutta Works
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The IPO · Thursday Night
The AuctionThe Treasurer puts each angler up one at a time. High bidder owns that angler's shares for the weekend. Like your own odds? Buy back a piece of yourself at the going price. Every winning bid is pooled — that pool is the pot. |
The Settlement
The PayoutScored on the single biggest fish of the weekend — Friday through Sunday, all in play. When it settles, the owners of the top finishers split the pot — and the man who actually lands the winning fish keeps a founder's cut, no matter who owns him. |
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House Rules
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The Conceit
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